AI Marketing Workshop: Go From Confusion to Confidence
Our foundational workshop returns for business owners and marketing leaders navigating the rapidly evolving landscape of AI in marketing.
Date and time
Location
91d Devon Street West
91d Devon Street West New Plymouth, Taranaki 4310 New ZealandRefund Policy
Agenda
Modules Covered
About this event
AI is transforming marketing across multiple industries. And it's just getting started.
Feeling overwhelmed by AI? You're not alone. 82% of NZ SMBs are trying AI, but lack of knowledge and skills is their #1 barrier.
"Thanks for a great session. So many valuable insights and some really thoughtful discussions with others navigating similar challenges. Looking forward to getting stuck into the 90-day plan!"
~ Kieran Lee - N16 Consulting
This intensive 5-hour practical workshop is designed for business owners and small marketing teams who are navigating the rapidly evolving landscape of AI in marketing.
Join Jordan McFadyen, founder of Done By Nine, as he cuts through the hype and offers clear, actionable insights on how AI is transforming customer discovery and marketing in 2025.
What you'll learn:
You'll leave with a solid understanding of how AI actually works, practical strategies for maintaining your authentic voice while leveraging AI tools, and a roadmap for positioning your business to thrive in the AI-driven marketing landscape.
- Understand the fundamental shift in how customers discover businesses in 2025
- Learn how Large Language Models (LLMs) actually work and what that means for your marketing
- Discover practical ways to maintain your authentic voice while using AI tools
- Develop strategies to position your business for AI-powered search and recommendations
- Create a practical action plan to strengthen your marketing foundations for AI integration.
"Thoroughly enjoyed this workshop. I'd reccomend to anyone wanting to get started in the opportunities AI can bring to your marketing and how to navigate some of the challenges. Jordan makes a killer coffee too!"
~ Craig Macdonald - Primo Broadband
Who is this for:
This workshop has been carefully crafted to suit SMB Owners and marketing leaders. No deep tech knowledge is required, and this workshop is perfect if you're AI-curious or already experimenting.
70% of NZ SMB leaders struggle to keep up with tech. Don't fall further behind. Gain the AI edge now.
What are the details?
The AI Marketing Workshop is priced at $500+GST per business.
The course will be held in person in New Plymouth on Thursday, May 1st 2025, from 9:00 am. Video conferencing is available for participants outside of New Plymouth, and not able to travel.
Through the Regional Business Partners (RBP) program, eligible businesses can access co-funding that covers 75% of the workshop cost, reducing your investment to just $125+GST for the 5-hour workshop. Contact us for more details and check eligibility.
"Thanks Jordan McFadyen some great insights gained today, thank you! I gained so much value from the exercises we did and have so many to-do’s to share with our team! 😉"
~ Dr Naomi Woodier-Harris
Frequently asked questions
To qualify for RBP funding, your business generally needs to be GST registered, currently trading and commercially viable, have fewer than 50 employees, and the attendee must be a decision maker (owner or manager). Contact us to confirm your eligibility.
The full workshop price is $500+GST per attendee. However, eligible businesses can access Regional Business Partners (RBP) funding which covers 75% of the cost, reducing your investment to just $125+GST.
Not at all! The workshop is specifically designed for business owners and marketers who want to understand AI without the technical jargon. No coding or advanced technical knowledge is required—just bring your marketing challenges and an open mind.
Yes, we recommend bringing a laptop to participate in the practical exercises. You'll be creating actual workflows and testing AI tools, so having your device will help you implement what you learn immediately.
Yes, light refreshments and lunch will be provided. Please let us know about any dietary requirements when you register.
We offer a virtual attendance option via Google Meet for those who can't make it in person. All materials will be provided digitally, and you'll still be able to participate in the exercises and Q&A sessions.
Yes, but it goes much deeper than that. You'll learn not just how to use ChatGPT and other AI tools, but how to integrate them strategically into your marketing processes, maintain your authentic voice, and understand how these tools affect customer discovery.
No pre-work is required. Just come with your business marketing questions and challenges in mind. All materials will be provided during the workshop.
Yes, following the workshop, you'll have access to email support and the opportunity to join our online community of Daring Growth Seekers to address questions as you implement what you've learned. You'll also receive digital materials and guides to reference as you put your 90-day plan into action.