This workshop will give you an introduction to the sector and tools for being effective in the Business Events market. You will learn:
• how to get more sales from Business Events
• understand what Business Events clients are looking for
• develop relevant products for this market (new revenue)
• how to promote your product favourably
• how to engage with Business Events buyers
• how to close the sale
DWC has engaged Tourism Marketing Solutions (TMS) to deliver this workshop to help you make the most out of the highest earning sector in tourism. TMS work closely with Business Events buyers having talked to over 1200 contacts in the last year, so they have a clear understanding of buyers’ needs and challenges.
This workshop is limited to one registrant per company.
