Is your business ready to attract high value Chinese customers, provide them with an amazing experience and leverage these guests to further grow your business?
The South programme, presented by Christchurch Airport, in partnership with the Alibaba Group, Destination Fiordland and The New Zealand Story, invite you to join this FREE interactive workshop. Over ninety minutes you will hear from industry experts to help you both position your business to attract Chinese customers and provide them with the service level that will encourage increased spend and success for you.
SCHEDULE:
The New Zealand Story Group: Let New Zealand Story Group guide you on a compelling New Zealand narrative, built on international perception research in China highlighting what the Chinese think of New Zealand, our people and products. Learn how to shift perceptions, open doors and grow opportunities in New Zealand’s largest export market. Find out how the FernMark Licence Programme helps promote and protect New Zealand products on a global scale and authenticates your connection to New Zealand when selling your products in China.
China in your region - What are the dynamics of the Chinese visitor market in your region? Hear from Destination Fiordland on where their Chinese market focus lies.
A great China guest experience - The demands of Chinese tourists have changed in recent years. From the way potential customers find and interact with brands, to their service level requirements. Here are some practical tips to ensure you deliver a great guest experience.
Attract customers with Alipay and Fliggy - Attracting and encouraging spend from Chinese customers involves different platforms and skills from those familiar to most New Zealand businesses. Learn practical tips about how you can leverage two of Alibaba's key platforms to grow your business.
Interactive Q&A - The four learning sessions will be informative and helpful. The final session will allow you to ask questions related to your business. Learn from others around you.
