How To Make Money From Social Media

Fourth of 5 workshops to help you build your business using social media plus meet and network with local business owners in Selwyn.

Now you have great content, you know who you want to reach and you're amplifying with strategic promotions. How do you turn these first steps into money in the bank? How do you amplify your results and grow your business? This session converts all the hard work onto sales and business growth.

This is where so many marketers fail! In this workshop, you’ll get the answers to these questions and more:

• Is your offer compelling?

• Is your targeting on point?

• Are you reaching your audience through multiple channels?

• Are your ads tested for effectiveness?

• Are you using Custom Audiences and Lookalike Audiences properly?

• Do you have the right retargeting methods in place?

• Are you measuring the right metrics?

• Do you know what to tweak if results aren’t optimal?

The second part of the evening will focus on getting to know the other attendees in a Networking environment.

This workshop is the first of a series of 5 Social Media Workshops

By the end of these 5 workshops, you'll be able to...

• Clearly identify your most important customers and understand how to research and build optimised audiences for your organic content and ads.

• Craft compelling offers that resonate with your audience and convert them into buyers.

• Master the ‘Marketing Club Method’ of leveraging the ideal balance of organic and promoted content.

• Create social media KPIs (Key Performance Indicators) that relate directly to your real world metrics for leads, sales and customer acquisition costs.

• See a significant improvement in your lead generation and sales results.

Each workshop will include a workbook with a copy of the slides, plus we will make available additional resources and training videos to help you get this done.

Each workshop stands alone, but together they give you a full social media ‘system’ you can put in to place, that works, without spending hours each week.