Digital Marketing & Pivoting to Online Sales

During the COVID-19 lockdown in NZ, many businesses are turning to online sales. During this event we will look at an overview of Digital Marketing and how this relates to online sales, including 8 important tips on what's important when it comes to selling online. Following this we’re excited to be welcoming Florence & Chloe Van Dyke, the Chia Sisters who were deemed an essential service, and pivoted into online sales during COVID-19 lockdown. Finally we will go through the process of setting up a marketing campaign on Facebook to promote online sales with some practical tips for you to take home!

This webinar is facilitated by Jessie Liu & Nanise Ginnen of Impact Hub, with Guest speakers Florence & Chloe Van Dyke, Co-Founder of Chia Sisters.

This webinar series is FREE for Impact Hub members, and membership is FREE for the next 3 months. Click here, signup for free membership today and ask for your code to book your free ticket for this stimulating series you can join from the comfort of your home.

Webinar Programme

Webinar Part One – 20m

Presenter – Jessie Liu, Co-Founder of Impact Hub

Content:

An overview of Digital Marketing & it’s Role

Segmentation & Targeting

Product/Service fit for online sales

How to sell online – top tips

Part Two – 15m - A Conversation with Chia Sisters

Speakers: Florence & Chloe Van Dyke

Part Three – 20m - Facebook Campaigns

Presenter – Nanise Ginnen

Content:

Overview of Facebook Ad Campaigns

Setting up Facebook Ad sets

Setting up Facebook Ads

Creating a Carousel Ad

Overview & Top Tips

Future Webinars in the Impact Support Series

Join us every Wednesday during the COVID-19 lockdown from 2-3.30pm on Zoom for a webinar targeted toward helping you keep your business on track through these difficult times. We’ll be covering the below topics:

Wednesday 8th April 2-3.30pm – S1:E1: Cashflow Management

Wednesday 15th April 2-3.30pm – S1:E2: Digital Marketing

Wednesday 22nd April 2-3.30pm – S1:E3: Mental Wellbeing

Wednesday 29th April 2-3.30pm – S1:E4: Sustainable Development Goals

This webinar series is FREE for Impact Hub members, and membership is FREE for the next 3 months.

Click here, signup for free membership today and ask for your code to book your free ticket for this stimulating series you can join from the comfort of your home.

Email waikato@impacthub.net for more information.