Instagram turned a big 10 years in 2020. The visual-centric platform that began as a photo-posting app has grown into a source of income for creators and a new sales channel for businesses.

The network surpassed worldwide the 1 billion monthly active user mark in June 2018. It’s projected that the number of Instagram users in the US will reach 125.5 million active users by 2023. According to Instagram, as of October 2020, Instagram has 1.95 million users in New Zealand.

These numbers say it all. Instagram offers the opportunity to showcase your Brand’s personality, story and connects with an abundance of potential customers. You must consider using this powerful platform for your business. If you do already, that's fantastic. But are you utilising this powerful Marketing tool effectively?

In this online workshop series, I will be giving you a step-by-step process for building a Instagram presence and strategy and the know-how to increase your engagement organically. Each workshop is highly interactive. After the presentation you have the option for a 30mins 1x1 complementary consultation call to receive feedback and support on your created content.

Here is what we will cover in a series of workshops:

1) Your Brand Look and Feel with a professional, high impact Instagram Bio.

2) Creating Instagram content that connects with your audience.

3) How to use Hashtags and captions effectively to get results.

4) Collaborations and Competitions on Instagram and best practise to engage with Influencers.

5) The magic of content planning and scheduling.

6) Let’s get creative with Instagram Stories.

7) Insights to evaluate and improve your content.

8) Reels 101.