Introduction To Facebook Ads In Business Manager

WHO IS THIS WORKSHOP FOR?

You are managing a Facebook and/or an Instagram account and you want to do some paid advertising to promote or business, service or products.

YOUR PROBLEMS

You want to spend your advertising budget wisely but you're not 100% confident in what you need to do to achieve this..and the back end of Business Manager for Facebook (if you even have it yet) makes your head hurt!

You've heard there are 11 different ad objectives you can choose from, you've heard that videos perform better, you've heard you can retarget people who visit your website or page but have no idea how to pull it all together.

You may have been to a course like this before but left feeling overwhelmed and even more confused about exactly what to do.

Does any of this sound familiar? If so, I can help you...

THE SOLUTION

After four hours with me you will understand what Business Manager for Facebook and Instagram is all about, why you need to do your advertising from here and how to spend your ad budget wisely. You will feel confident about what to do.

During this HANDS ON, practical workshop we will:

- Set up Facebook Business Manager for your business page.

- Set up your Facebook ad account for your business page.

- Give you a tour of Business Manager so you know where to find everything you'll need.

- Discuss the Facebook pixel for websites, how it works and why it is good to have.

- Show you how to create a pixel for your business page and website.

- Show you the 11 different ad objectives that are available with Business Manager and when to use each one.

- Learn how to promote your events using Business Manager.

- Learn how to by-pass the boost button, and get more bang for your buck on posts that are already performing well organically.

- How to advertise in the Stories section of Facebook and Instagram

*Show you how to set up a campaign to grow the number of people who like and follow your business page. We will do this within Facebook Business Manager. I will guide you through creating your own campaign.

Workshop Details:

Four hours - 9:30 am- 1:30 pm

Maximum of 6 people

Price: $200 includes GST + ticket fees

I will provide tea, coffee and morning tea. Please BYO lunch and we will eat as we work through lunch.

This is a HANDS ON workshop, so you will need to bring:

A laptop and make sure you have admin access to your business Facebook page. Some photos of your product or service, office, building, staff/team that you can use.

Find out more about me on my website:

www.faceupnow.co.nz

Or you can check out my Facebook page - www.facebook.com/faceupnow