Why do some brands attract passionate followings while others struggle to engage? Wrestler is renowned as one of Wellington’s top creative agencies and a force behind award-winning brand, content, mixed-reality and social media campaigns. In this workshop Wrestler will share the secret sauce behind what make a brand connect. We’ll discuss all aspects of brand communication including effective storytelling, key messaging and tone of voice, marketing and content strategy.

Workshop outcomes:

- Brand basics: What key housekeeping you must have in order before designing or refining a brand or communications strategy

- How to create and select key messages that will resonate with your audience and lead to sales

- How to approach visual content and develop ads that connect on a budget

- Develop a content strategy that will attract the right customers to your site (and that’s easy to manage!)

About the expert:

Claire Beesley is General Manager at Wellington agency Wrestler. Claire has recently returned to Wellington after 13 years in the UK and Europe. Most recently she was Communication Director and top global agency Wieden + Kennedy where she helped design campaigns for Facebook, Instagram, Nike and Corona.

Unlock Digital Marketing:

Learn the secret tactics of Wellington’s top businesses

2022 has been a tough year for Wellington so why are some businesses still growing faster than ever? In this one-off series, we’ll uncover the digital marketing tactics of some of our most successful business leaders. You’ll learn the secret strategies they’ve used to grow using Google, Facebook, Instagram, LinkedIn, Canva, Shopify and much more. The content is designed to support all businesses including professional services, retail, hospitality, tourism, start-up and established.

Join us every Monday at 12pm for free one-hour sessions led by business owners you know and love. Each event will be packed with insights and practical tips you can use to grow your business now and you’ll have an opportunity to have your questions answered.

These workshops are free, but capacity is limited. Register now to ensure you don’t miss out.