MAP IT - Your marketing action plan (Online) - FEB 2022

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Take a day and map out an action plan to help your business grow and thrive in 2022.

About this event

This online course is designed specifically for the small business owner, helping you understand what you need to increase visibility, leads and sales for your business in a digital world.

By the end of the day you will have a CUSTOMISED ACTION PLAN for your business.

MAP IT is designed to help you find ways to tell more of the right kind of people about your business ( the right people are people who PAY YOU, and tell others about you)

Invest in this day to learn what you need to do to create a marketing map, and receive support in the way of workbooks, worksheets, and supporting content calendar and resource materials.

You will become more confident in your marketing, be able to know where you need to be focussed, know how to avoid making the wrong choices when it comes to spend and effort and be able to grow your business with confidence.

Previous participants have valued this course from $495-$1997. It's PACKED WITH VALUE.

Registration includes:

  • A full day of training with marketing strategist Rachel Klaver
  • Access to the recordings for 30 days after the event so you can walk through the information
  • A workbook to work through during the day
  • Permanent access to a resource folder of videos to help you with Instagram and Linkedin strategy
  • Worksheets to help you plan your marketing
  • A daily planner guide
  • Some extra goodies.
  • Support in our MAP IT Marketing Facebook group to ask questions

(It is advised to spend the day on the live webinar, but it’s not compulsory. The recording is provided for those who can’t make the full day)

This is perfect for solopreneurs, business owners, and their marketing team. We’ve had all types of business owners attend - from retailers to manufacturers, to coaches and service based businesses.

We’ll cover:

  • Understand how different marketing activities fit together
  • Identify the core activities you need to focus on
  • Develop an understanding of what you could automate in your marketing
  • Understand some of the barriers you might have to new forms of marketing (and how to get over them)
  • Learn the steps to create sales funnels that nurture interested people until they’re ready to make a purchase
  • Get an overview of Facebook advertising and when/where you should be using it.
  • Find out the single best way to grow a business and what it could do for you
  • Discover cool tips, tricks, methods and tools that help small businesses all over the world Get practical help on your marketing
  • Identify key actions you can take the very next day to improve your marketing, and a plan for 2022

AND we'll laugh, learn and find all my typos :P

Here’s a few comments from people who’ve attended before:

I attended the MAP IT workshop today and found it to be so inspirational and informative. Rachel was humorous, approachable and knowledgeable - thank you for holding this workshop , I have learnt so much , my brain feels super full tonight! Totally worth taking the day to attend. Awesome Rachael, thanks for your time and energy. - Nicole

Very worthwhile day at MAP IT. Rachel is an excellent presenter and very engaging. She certainly knows her stuff and I was impressed. I would definitely recommend her to anyone looking to grow their business. Best I have seen. - Peter

Fantastic day with Rachel at the MAP IT marketing course today. Such a wealth of knowledge, dispensed with the perfect amount of humor and wit. Definitely recommend! - Jackie

Rachel explained everything with a clarity and enthusiasm that was infectious. I really enjoyed my day and am looking forward to putting the tools I gained into practice. Thank you - Bruce

What do I know?

Your trainer for the day, Rachel Klaver (that’s me), is the owner and chief marketing strategist, for Identify Marketing. She’s a business columnist for Stuff, and host of the podcast MAP IT Marketing. She has worked with hundreds of small and small-medium sized businesses around NZ, Australia and the UK, developing strategy that helps them grow their business. Her MAP IT system is an amalgamation of all of the work she's done with business owners needing to see more sales, and more profit from their business, while still marketing with respect to their target market.

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Organiser Identify Marketing

Organiser of MAP IT - Your marketing action plan (Online) - FEB 2022

Our mission is to help small business owners become more confident and capable in their marketing.


We understand the time pressures, budget issues and constant pulls of "everything else" on your time and energy


Our job is to make marketing simpler, helping you make decisions that fit your business best.


We do this through:

  • Free webinars
  • Free inperson events
  • Our free online training school
  • Our engaging and supportive Facebook group
  • Rachel's weekly podcast MAP IT Marketing
  • Paid deep-dive webinars and retreats
  • One-to-one strategy, action plans and training
  • Inhouse work with your team
."Identify makes you feel confident about trying a little bit more…I’ll just have another go. I’ll just take another step." - Liz Oldfield, Milly's Kitchen.We serve small business owners in New Zealand and Australia


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