According to a 2019 report, the average return on investment for email marketing was $42 for every $1 spent.

So why aren't more businesses using email marketing as a way to reach customers and drive sales?

In this Meaningful Marketing roundtable, we'll discuss the good, the bad and the ugly of email marketing. We'll talk about what kind of emails you enjoy getting and those that make you want to buy, what might be holding you back from using email marketing in your business, and share tips and experiences.

Hosted on Zoom, you'll get a chance to ask questions, learn from the experience of others and meet some great new people while you are at it.

This event is hosted by Kathryn McGarvey, who gets a significant percentage of her clients from her Notes On Marketing email. Because you've registered for this event you'll start receiving Notes on Marketing every second Sunday. If you find it's not for you, unsubscribing couldn't be easier.

Kathryn has been a marketer for over 20 years for companies big and small, both in New Zealand and internationally. She now helps small business owners in provincial NZ improve their results with smarter marketing. You can find out more about Kathryn at kathrynmcgarvey.com.