NZSCA Symposium 2012
Event Information
Description
NZSCA Symposium 2012 in association with Huhtamaki
The NZSCA Symposium is the New Zealand Specialty Coffee Association's annual 'think tank' event, which launched in 2011 with keynote speakers James Hoffmann, Ric Rhinehart, Ellie Matuszak and Mark Dundon, as well as speakers from the New Zealand coffee industry.
Theme 2012: There's no such thing as a crowded market
How often have we heard one of our peers say: "The problem is there's just too many of us, it's just so much harder to make a dollar these days".
Each of the NZSCA Symposium 2012 speakers started business hearing the same words but have successfully worked out their point of difference and carved out their share of the market.
Our speakers will present their unique perspective on this year's theme and provide insight into how they have made their own businesses thrive.
We are very excited to announce our seven speakers - local and international.
Doug Zell, CEO Intelligentsia
Lessons on cool - there's always a new cool
Roasting facilities in three major cities, Doug is founder and CEO of the company that coined the terms 'direct trade' 'smackdown' and 'throwdown' and is the father of the 'cool-school' of American baristas.
--
Stephen Leighton, HasBean UK
Swimming in a sea of shit - standing out through quality
Steve founded HasBean, an online coffee store with thousands of regular subscribers, and is at the forefront of the web age of coffee. He hosts the popular In My Mug weekly show. He is co-creator of Tamper Tantrum a platform for his constant bickering and brainstorming with Colin Harmon. Steve’s coffee has been used in three World Barista Championship winning performances.
--
Michael Parekowhai, artist Associate Professor University of Auckland, owner Mike P Ltd
Creating desire in the marketplace
Michael is one of NZ's most successful living artists. His works have achieved the highest prices for a living artist and are held in all significant public and private collections in NZ and Australia, as well as in permanent collections across the Asia-Pacific region and Europe.
--
Mark Keddell, CEO Pack & Company
Social architecture and engineering - creating your own market
Pack & Company specialises in restaurant, bar and cafe operations. Describing themselves as social architects, they measure success by the strength, integrity and creativity of their ideas. Pack & Company currently employ over 700 people across 20 operations. CEO and co-founder Mark is an Olympic Games sprinter, boxing manager, entrepreneur, empire builder… yup and raconteur. His tongue is ¾ of a foot long. He can be hilarious as hell.
--
Sarah Gibbs, CEO Trilogy Products
How to take on L'Oreal, Proctor & Gamble, Estee Lauder and thrive
Sarah founded beauty business Trilogy with her sister Catherine in 2002. They were entering a market with over 25 thousand global competitors, eight years later they sold the business for $20M
--
Saxon Wright, owner Coffee Logic, Pablo & Rusty's, Australia
The knowledge game - Investing in education will grow your market share
Saxon co-founded Coffee Logic a training and educational facility focussed on professional development for the coffee industry - a burgeoning market.
--
Stuart Hargie, BrewMaster, Bell Tea and Coffee
Careers in coffee - carving out an exciting career in a crowded market
Q-grader, Liffe grader, World Barista/Brewer's Cup Certified and presently star of a national tv campaign.
We will be updating the speaker list as their profiles are confirmed.
Please view the NZSCA ticketing terms & conditions here>