Powered by data – how insights can boost your retail business.

Paydar with NZ Retail are having our last retail breakfast of the year Wednesday morning 31st Oct, 7-am – 9am, Auckland CBD. Powered by Data, how insights will boost your retail business.

If you’re a fan of understanding your business insights (or not a fan but need to know better), we have the absolute experts in their fields that are talking to us about how they do it. They have the systems that guide the best possible business decisions through their insights.

Paydar, Trade Me and Briscoes speak about how they use these skills in practice, hosting a wider presentation on how they operate and practice analytics, with e-commerce being a key way to collect data, some ideas around what e-commerce gives us that bricks and mortar misses out on.

This is just in time to make sure you are collecting and understanding the elements you should be capturing to measure your Christmas achievements.

Speakers:

Dave Hughes – General Manager of ecommerce for Briscoe Group

Dr Kathryn Hempstalk – Head of data and insights for Trademe.

Anthony Ede – Partner of TRA, co-founder of Paydar.

These are three prime examples of how businesses do it right, with Briscoe Groups over 90 stores, and TradeMe’s 800,000 visitors a day, plus Paydar’s use of artificial intelligence to map customer journeys.

Paydar and NZ Retail / The Register.

Speakers

Briscoe Group

General Manager of ecommerce
Dave Hughes.
Briscoe group are one of NZ's largest retailers with 90 stores across New Zealand. Dave has had 17 year’s experience across a number of retail and technology businesses and he delivers transformative results by generating insight to learn from.
His role at Briscoe Group is to enhance the multi-channel execution, customer insights, capability and supply chain strategies for the Briscoes, Rebel Sport and Living & Giving brands.

Trade Me
Head of Data & Insights

Dr Kathryn Hempstalk.
Trade Me has over 800,000 unique visitors every day, and serves over 300 billion search results every year. Data is critical to ensuring they improve the experience for their customers - but it wasn't always that way. Hear how Trade Me has transitioned from a business that used data for solely internal reporting, to now leveraging it to improve their experience on site and their understanding of their customers.

Paydar Co-founder.
Antony Ede
Where is retail headed and what is the future of our industry? How can Kiwi businesses use data to stay ahead in a rapidly changing environment with the threat of global giants knocking at our doors? Antony Ede discusses the opportunities for Kiwi retailers to harness data and new technologies to capitalise on emerging trends in shopper behaviour to grow their business.

Details:

Wednesday 31st October, Auckland.

7am – 9am.

GRID AKL Pakenham St West, Auckland CBD.

Tickets at: https://poweredbydata.eventbrite.co.nz

https://paydar.ai/ theregister.co.nz