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Te Reo Māori: Subjective Motivation Research Symposium

Te Kotahi Research Institute

Thursday, 22 November 2018 from 3:30 pm to 5:30 pm (NZDT)

Te Reo Māori: Subjective Motivation Research Symposium

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Event Details


Presentations from organisations who have made positive right-shifts towards an active engagement in and of te reo Māori. Stories from organisations will reflect the ways in which te reo Māori is experienced in their work place. The presentations will serve to inform and inspire organisational, professional and personal stories of change that re-orientate thinking about the value of Māori language.


3.30pm  Drinks & snacks on arrival

4.00pm  He Mihi Whakatau

              Project Overview

             Professor Jenny Lee-Morgan

             Corporate Journey

             Spark, Microsoft, Air New Zealand

4.35pm  Entertainment - Kapa Haka

             Council Journey

             Rotorua Lakes Council, Waikato Regional Council, Christchurch Council

             Secondary School Journey

             Kings College, Wellington Girls College, Christ College

5.30pm  Karakia Whakamutunga


About the research

This one-year research project, funded by Te Taura Whiri i te Reo Māori, seeks to build new knowledge around Māori language developments in wider NZ society.

This project will utilise a kaupapa Māori research approach to investigate the motivations of three types of organisations that use and promote te reo Māori: Local Government Councils, English-medium Schools; and Private Businesses.

The aim of the research

 In short, this research project wants to better understand: 

  1. The motivation of organisations to use and promote te reo Māori
  2. The value proposition that te reo Māori has with organisations
  3. The ways in which organisations implement and integrate of te reo Māori in their business
  4. The approaches to learning and teaching of te reo Māori

Research Team: Associate Professor Jenny Lee-Morgan (Waikato-Tainui), Dr Maureen Muller (Ngāpuhi), Mrs Herearoha Skipper (Hauraki-Tainui, Ngāpuhi), Maeleen Murphy (Waikato, Ngāti Kahungunu ki Wairarapa).

Have questions about Te Reo Māori: Subjective Motivation Research Symposium? Contact Te Kotahi Research Institute

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When & Where

Holiday Inn Auckland Airport
2 Ascot Road
Auckland, Auckland 2022
New Zealand

Thursday, 22 November 2018 from 3:30 pm to 5:30 pm (NZDT)

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Te Kotahi Research Institute

Te Kotahi Research Institute undertakes research and capacity building initiatives that fulfil our vision of providing a wellspring of innovation, well-being and inspiration. Good research questions transcend boundaries and Te Kotahi Research Institute will undertake research collaborations with any organisation that can contribute to realising Māori aspirations.

Te Kotahi Research Institute has been established to enhance engagement in research and development by improving access to research and providing pathways for innovation. Increasing Māori engagement in these activities has the potential to contribute greatly to enhancing well-being for Iwi, Māori, Indigenous communities and society. Te Kotahi Research Institute (TKRI) is a University-wide entity to support, develop and promote research for and with iwi, Māori and Indigenous nations.

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