$140

WORKSHOP IN AUCKLAND: LEAD GENERATION FOR TECH COMPANIES

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GridAKL

John Lysaght Building

101 Pakenham Street West

Auckland, Auckland 1010

New Zealand

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Refunds up to 1 day before event

Eventbrite's fee is nonrefundable.

Event description

Description

Lead Generation Workshop - Auckland:

If you are not participating in the digital part of a buyer’s journey you are increasingly invisible. This is especially true for firms selling hi-tech products and services.

This workshop will help you be more visible online, and employ digital tactics to attract, nurture and convert sales leads. You can achieve a more efficient sales process, freeing up your sales team to focus more on closing and less on lead generation.

The workshop is designed for sales and marketing leaders from New Zealand Hi-Tech companies, with responsibility for generating sales leads.

The workshop is facilitated by Owen Scott and Greg Williamson from Concentrate.

Workshop Outcome

Students will learn how to:

  • Describe inbound marketing principles and demonstrate how to apply them to sales and marketing.
  • Differentiate core technology options for implementing inbound marketing.
  • Create an inbound marketing plan focussed on generating sales leads.
  • List content ideas that are relevant to their buyer persona.
  • Measure the ROI of inbound marketing.

The workshop will include:

About Concentrate:

Concentrate is a global digital award-winning marketing agency that works with New Zealand's best technology companies to generate qualified sales leads. From strategic marketing advice to lead generation services, Concentrate has been working with technology tall poppies since 2003 to help improve the efficiency of their sales process.

Concentrate is a Diamond Partner of HubSpot and New Zealand's first Certified HubSpot Trainer.

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Date and Time

Location

GridAKL

John Lysaght Building

101 Pakenham Street West

Auckland, Auckland 1010

New Zealand

View Map

Refund Policy

Refunds up to 1 day before event

Eventbrite's fee is nonrefundable.

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