FUJIFILM Masterclass | GFX Studio Experience with Radlab

Join us for a unique opportunity to step into a full-scale studio production featuring top of the industry creatives and equipment.

Fujifilm NZ, in collaboration with Radlab — one of New Zealand’s leading creative agencies specialising in photography, video production, event coverage and brand campaigns invites you inside to join in on a full-scale studio production built to true commercial standards.

Hosted at White Studios, Auckland’s premier studio facility, you’ll step into a live, structured production environment featuring professional lighting, stylist, hair and makeup, assistants, talent, and agency-led creative direction.

As medium format continues to gain momentum in commercial and fashion spaces globally, this session offers a rare opportunity to see how Fujifilm’s GFX system performs in environments where image quality, workflow, and client expectations are uncompromising.

Rather than multiple short sessions, we will build and run two complete studio sets, allowing you to observe, understand and step into the workflow professionals operate within.

You’ll gain insight into:

• How Fujifilm’s GFX system performs in demanding studio and commercial environments

• Medium format depth, tonal precision and detail on set

• Professional lighting design and production pacing

• Real collaboration between the director, photographer, gaffer, stylest and crew

• How GFX files hold up in post-production

• Learn about film and production working with Medium format and Fujifilm X systems.

As part of the session, you will have the opportunity to learn insight into how GFX files perform in real commercial post workflows, from skin detail and colour grading to flexibility in retouching. You’ll see first-hand why medium format files are considered a dream to work with.

Attendees will have the opportunity to handle and shoot with the gear during the session. Each ticket includes a 32GB memory stick so you can take home the images and video content captured on the day.

A complimentary hot drink is included.

Whether you are stepping into commercial work or already operating within it, this is an opportunity to experience a professional production from the inside and understand what defines industry-level execution.

Spaces are limited!