Optimal Workshop Roadshow: Melbourne

Optimal Workshop is a user research platform that makes life easier for anyone trying to design things better. Their tree testing, card sorting, first-click, survey and qualitative research tools enable organisations, big and small, to test, benchmark and make evidence-based design decisions.

Optimal Workshop

The Optimal Workshop Roadshow is coming to Melbourne! We’ve got a night of excellent talks lined up with your local UX pros, so join us for 3 hours jam packed with goodness!
What does your ticket get you? 
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3 brilliant speakers: Check
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Fresh, informative content: Check
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Cool venue: Check
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Mingling with fellow UXers: Check
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Sweet swag: Check
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$250+ worth of UX tools & downloads: Check
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Spectacular charcuterie boards: Check
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Refreshing drinks: Check
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Fun games: Check
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So what are you waiting for? Limited tickets available. Get in quick!
See what the Optimal Workshop Roadshow is all about:
<A HREF="https://optimalworkshop-1.wistia.com/medias/ziphupkx89" TARGET="_blank" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer"><IMG ALT="Video thumbnail" SRC="https://cdn.evbuc.com/eventlogos/141331598/screenshot20170220at1.59.18pm.png"></IMG></A>
Not in Melbourne? Find an event near you: <A HREF="http://go.optimalworkshop.com/roadshow" TARGET="_blank" TITLE="go.optimalworkshop.com/roadshow" DATA-MSYS-CLICKTRACK="0" REL="nofollow noopener noreferrer">http://go.optimalworkshop.com/roadshow</A> 
<H3>Presentations, Bios and Schedule</H3>
<HR>
<H2>Qualitative research: some is better than none</H2>
<H3>Amir Ansari</H3>
In the last 10 months, while mentoring some great design practitioners, Amir has come across two polar opposite situations: one, where the designer is struggling to sell the importance and benefits of just getting a single handful of users to provide feedback on their products, and the other where stakeholders feel a handful is statistically insignificant and they want their designer to cover a large sample size.
In this talk he’ll tell some stories and share the advice he gives in helping designers convince their stakeholders or clients that some qualitative research is better than none. Amir has had his 10,000+ hours of design and design leadership experience and loves to empower individuals and companies to use design as a process to solve problems.
 
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<H2>Exploring new ways to manage qualitative chaos</H2>
<H3>Ben Tollady and Gareth Roberts</H3>
Late last year, Thirst Studios were approached by two clients - one, a national sporting body, and the other an educational publisher. Both wanted to better understand how prospective users might interact with their products. Ben and Gareth thought they'd give Optimal Workshop's new qualitative research tool, Reframer, a test drive. This is what happened next… Ben is the Experience Design Director at Thirst Studios. He's has worked in the field of user experience and interaction design for over a decade in both the UK and Australia, translating his background in industrial design directly to his work in interaction design for the web.
Gareth is the Senior Experience Designer at Thirst Studios. He's a creative thinker, problem solver, and a lover of all things UX, with extensive experience spanning domestically and the USA across a wide range of industries and digital products.
 
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Schedule
6.00pm - Doors open, food's up!
6.45pm - Show time! Welcome from the Optimal Workshop team
6.55pm - Ben & Gareth take the stage
7.20pm - Ben & Gareth Q&A
7.25pm - Pitstop! Top up your drink & grab a bite
7.45pm - Amir's turn to take the mic
8.05pm - Amir Q&A
8.15pm - Mix and mingle!

Donkey Wheel House

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Optimal Workshop Roadshow: Melbourne

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Optimal Workshop Roadshow: Melbourne

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