Nau te rourou, nāku te rourou, ka ora te manuhiri. With your food basket, and my food basket, the visitors will be cared for.

With the light at the end of the tunnel finally being illuminated as borders are opened, and visitors able to return, there is no better time to plan for a sustainable and vibrant future for our industry and our destination. Dunedin has been selected, along with a few other lucky regions, to be involved in a Sustainable Pricing and Packaging Programme offered by Qualmark and Tourism New Zealand.

They have contracted TRC, a respected global leader in delivering solutions for tourism, recreation and conservation opportunities who have been operating in this space for over twenty years. Consultants Tracy Johnston and Kylie Ruwhiu-Karawana will be leading this workshop, to talk through what sustainable pricing looks like, to capture what packages might work to strengthen the destination’s DNA and creating more compelling reasons to visit the region, and how these packages can be facilitated using some of the tools you already have to hand.