WORKSHOP: Getting Started with Social Media Advertising - 2 Spots Left!

Presented by:Jodine McIntyre, Social Media Trainer & ConsultantSocial SmartyAfter 15 years of events and marketing experience throughout New Zealand, Australia and the UK, Jodine now spends her time helping smart businesses to sort out their social media marketing.

Social Smarty

Keen to try Facebook ads but not sure where to start?

Hawke's Bay Business Hub

If you’re a Hawke’s Bay business selling products or services and you’re ready to dip your toes into social media advertising, this workshop is for you!This session will cover:<ul><li>The difference between creating an advertising campaign and ‘Boosting’ a post</li><li>How to navigate the Facebook Ad Manager platform</li><li>How to set up a Facebook pixel to install on your website</li><li>How to use the Facebook pixel data to create custom audiences</li><li>The differences between cold and warm audiences and how to create each</li><li>Understanding the different places you can choose for your ads to appear including on Instagram</li></ul>At the end of the workshop you will be able to: <ul><li>Create an audience based on attributes, interests, behaviours and/or activity</li><li>Choose an objective for your advertising campaign</li><li>Select the places you want the advertisement to appear</li><li>Understand what makes a great Facebook advertisement</li><li>Launch and monitor a Facebook advertising campaign</li></ul>This session will include a range of ad examples and hands-on support - make sure to bring your laptop!Spaces are limited. I will be working with a small group to ensure that everyone has the opportunity to get their first Facebook advertising campaign launched before they leave!$199+GST per person. If you would prefer to be sent an invoice, please email: jodine@yoursocialsmarty.comThis service is registered with the Management Capability Fund through Regional Business Partners. Find out more by visiting <a href="http://www.regionalbusinesspartners.co.nz/?fbclid=IwAR0lm-ADdn5HPWWBlG2dm1qM1s5C05JGmgESYkqn6soSxjiSlmqfEu5J144" target="_blank" data-msys-clicktrack="0" rel="nofollow noopener noreferrer">www.regionalbusinesspartners.co.nz</a>

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WORKSHOP: Getting Started with Social Media Advertising - 2 Spots Left!

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